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Boujee Doki Doki Collection

Soft, sun-washed, summery, sweet, and very limited.

CUTENESS OVERLOAD

Inspired by the sound all human hearts make when we love, a world of kindness without condition, the “zero gravity voyage” in Yoshitomo Nara’s studio in the middle of the night when wry, irresistible Japanese neo-Pop little girls come to life, the legacy of Dick Bruna and the sweet simplicity of his iconic bunny Miffy, the cute, the cuddly, the make-believe, the fey, the luminous, and all that’s tender, rebellious, nostalgic, and sweet. 

The “Boujee Doki Doki” Collection included:

The original Doki Doki Collection, released in 2017, included:

The 2024 Doki Doki Collection included:

Sleeve Colors – Teddy, Doe, Aspen, Lala

2025 – Little only

Teddy Croissant, Doe Coffee Bean, Aspen Farfalle, Lala Lollipop
Teddy Croissant
Doe Coffee Bean
Aspen Farfalle
Lala Lollipop
Lala Lollipop, Aspen Farfalle, Doe Coffee Bean, Teddy Croissant
Teddy Croissant, Lala Lollipop, Doe Coffee Bean, Aspen Farfalle
Photo Credit Lisa A
Teddy Croissant, Aspen Farfalle, Doe Coffee Bean, Lala Lollipop
Photo Credit Lisa A

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